Based in Dubai with 20+ years across hotel operations, brand leadership, destination development, and mixed-use projects throughout EMEA, twenty5zero5 provides hospitality consulting for hotels and operating model advisory for branded residences.
For hotels, we deliver fractional GM leadership, repositioning, asset management, and pre-opening planning across the GCC and Europe. We run turnarounds for underperforming properties, manage brand transitions, and represent owners in their relationships with hotel management companies. The work is hands-on: we operate, not just advise.
For branded residences, developers are already choosing brands, signing agreements, setting service charge assumptions, and making commitments to buyers. We help them make those decisions with better information: what the brand deal actually means for how the building operates, what it costs to run, and what buyers end up liable for. This is due diligence on the operating model, the same way developers do due diligence on land, planning, and construction.
Whether hotel operations in Dubai, branded residence development in Southern Europe, or mixed-use projects across the Gulf, we work on how assets actually operate, not just how they launch.